Data processing information

This privacy policy provides information about the processing of personal data generated during the operation of the SunglassMagic.hu website, in accordance with the General Data Protection Regulation (GDPR) (EU) 2016/679.

1. Data controller details

• Company name: Eyewear Magic Kft.
• Registered office: 1064 Budapest, Podmaniczky utca 57. 2nd floor, door 14.
• Tax number: 32596087-2-42
• Contact details: shop@sunglassmagic.hu, +36 30 685 50 99

2. Personal data processed and their purpose

We process the following personal data in the course of operating our online store:

• During purchase: name, address, telephone number, email address, billing information.
• When contacting us: name, email address, telephone number.
• Data processing for marketing purposes (optional): name, email address.

3. Legal basis for data processing

Data processing is based on the following legal grounds:

• Performance of a contract (e.g., order processing, delivery).
• Compliance with a legal obligation (e.g., invoicing).
• Consent (e.g., marketing communications).

4. Data storage period

We handle personal data in accordance with legal requirements:

• Purchase data: 5 years.
• Billing data: 8 years (based on tax legislation).
• Data for marketing purposes: until revoked.

5. Rights of data subjects

The rights of data subjects include:

• Access to data.
• Rectification of data.
• Erasure of data ("right to be forgotten").
• Restriction of processing.
• Data portability.
• Objection to processing.

Effective date: March 10, 2025